- Published: Tuesday, 26 September 2017 01:56
- Written by CCP User
Photos bring power to your advertising and marketing campaigns. Humans are very visual and can process a photo much faster than reading text. For instance, we could say that a Big Mac has two all-beef patties, special sauce, lettuce, cheese and pickles on a sesame seed bun but it just doesn’t have the same brain effect as showing you this photo of a Big Mac.
Photo courtesy of McDonald’s Inc.
Seeing a photo like this can actually make you crave a Big Mac and become hungry where it is unlikely the text description above would have the same effect.